Package Product Groups

Capell packages are grouped by customer-facing value, not by internal implementation detail. The Composer package names remain stable, while package manifests expose product.group, product.tier, and product.bundle for catalogue, marketplace, and pricing screens.

Free Foundation

Capell Foundation is the free baseline. It contains the capabilities most sites expect from a practical CMS:

Package	Composer name	Why it is free
ContentSections	capell-app/content-sections	Visual page building is a core CMS expectation.
Blog	capell-app/blog	Articles, archives, RSS-style content, and basic publishing belong in the baseline.
Navigation	capell-app/navigation	Header, footer, and sidebar menus are foundational.
Tags	capell-app/tags	Shared taxonomy supports normal content organisation.
Address	capell-app/address	Country and address fields are common site data.
Socials	capell-app/socials	Trusted site-scoped social profiles and accessible follow/share links are a baseline public-site capability.
Media Library	capell-app/media-library	Media management is foundational, even when a project chooses Curator over Spatie MediaLibrary.
Site Stats	capell-app/site-stats	Privacy-safe page and site totals provide useful growth trends without adding visitor tracking.
Frontend Authoring	capell-app/frontend-authoring	Admin-only in-page editing is a baseline authoring convenience, but public visitors must never receive editor markup.
Frontend Default	capell-app/frontend	Every install gets a minimal working frontend theme fallback without a separate theme package.

Premium Groups

Premium groups are capabilities that save operational time, reduce publishing risk, or support commercial workflows.

Product group	Bundle key	Packages	Buying reason
Capell Commercial	commercial	AIOrchestrator, AI Creator	Centralise AI prompts, provider connectors, approval-aware runs, reviewed creation sessions, and package recommendations without pushing commercial dependencies into free packages.
Capell FormBuilder	form-builder	FormBuilder	Capture leads and manage submissions inside the Laravel app.
Capell Publishing Pro	publishing-pro	PublishingStudio	Run team editorial workflows with drafts, approvals, previews, schedules, and version history.
Capell Operations	operations	Migration Assistant, Diagnostics, Site Monitor, Exception Reports, Login Audit	Keep serious sites healthy, monitored, auditable, recoverable, and safer to operate.
Capell Growth	growth	Insights, CampaignStudio	Measure traffic, build campaigns, track conversions, and report marketing performance.
Capell Communications	communications	Email Studio	Give transactional email a proper command centre: templates, profiles, audit trails, suppressions, provider events, replies, and tracking diagnostics.
Capell Search & SEO	search-seo	SEO Suite, Search	Improve discoverability with audits, structured data, AI SEO assistance, search, and search insights.
Capell Themes	themes	Agency Theme, Corporate Theme, Estate Agents Theme, Restaurant Theme, SaaS Theme	Launch polished branded sites faster with independently installable premium themes.

Manifest Fields

Every first-party capell.json should include these fields:

{
    "product": {
        "group": "Capell Operations",
        "tier": "premium",
        "bundle": "operations"
    }
}

Use product.tier: "free" for Capell Foundation packages and explicitly free support packages. Use product.tier: "premium" for paid product-group packages.

The product.bundle value is a stable machine key. The product.group value is display copy and may appear in marketplace, installer, and documentation surfaces.

Compatibility Rule

Do not rename existing Composer packages just to change commercial grouping. Keep package names, namespaces, database tables, commands, and config keys stable unless there is a separate technical reason to migrate them.

The grouping layer lets capell-app/migration-assistant, capell-app/diagnostics, capell-app/site-monitor, and capell-app/login-audit sell together as Capell Operations without forcing a risky code-level merge.